Short but highly informative! Thanks, Nicole.
From Amazon… “many don’t realize is that there are two important aspects of a successful crowdfunding campaign. The first is design, prototyping, and manufacturing. The second is a marketing campaign for fundraising. Where many creative entrepreneurs fall short is not in the idea or end product; they fall short because they don’t understand how to successfully market their campaign and connect with the right audience with the right message.”
http://www.amazon.com/Get-Funded-successful-crowdfunding-campaign/dp/1493735861
